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Hi there, I'm Ruby!


Patrona & Resilience Advisor.


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Hi there I am Celeste!


Creator of Softly Does It and dedicated Business Strategist.


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We Need to Talk About the Realities of Professional Life...


Welcome, I'm glad you're here,

 If you have stumbled upon this space, you are likely looking for more than just surface-level advice. You are looking for a conversation that respects your intelligence, acknowledges your lived experience, and refuses to gloss over the complexities of navigating a career while managing the very real, often invisible, demands of our bodies and minds.

There is no discrimination here; this is an open space. All are welcome to join the table, provided we approach our time together with education and respectful discourse as our guiding principles.

My Passion.


I have come to a defining realization in my career: my deepest passion is helping other women succeed. But I am not interested in success that demands we "power through" by ignoring our humanity.

The professional world loves to talk about strategy, efficiency, and leadership, but it consistently ignores the unseen layers that so many of us carry every single day. We are talking about the intersection of professional responsibility with the realities of perimenopause, neurodivergence, and chronic illness.

 

Elevating the Invisible Work


Breaking the Silence on Hormonal Shifts

Hormonal shifts are a natural part of our biology, yet the professional world continues to treat them as a liability—or worse, a taboo. We are expected to perform at the highest levels while managing symptoms that are rarely acknowledged in the workplace, let alone accommodated.

Skirting around these topics does a disservice to our potential. It forces us into a binary choice: be professional or be human. I believe we should be both.

What this space represents

My approach is incisive, sharp, and unapologetic. We will dissect the systems that hold us back, and we will build the resilience needed to thrive within them—or dismantle them entirely. Whether we are discussing infrastructure, professional growth, or the essential act of self-advocacy, everything here is framed by a commitment to integrity and the intersection of heritage and utility.

This is a space for the thinkers, the doers, and those of us who have realized that our "extra" layers—our neurodivergence, our physical challenges, our hormonal transitions—are not barriers to our success. They are part of the complex, powerful fabric of who we are.

I am so glad to have you with me on this journey. Let’s get to work.

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Words from our friends

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You're 3 steps away from transforming your business

Choose your preferred learning style

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Work at your own pace

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Watch the dial move on your results

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Mini-Course

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Group Coaching

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Membership

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It's my belief that everyone should have the opportunity to XYZ

 

And overcome [philosophical problem]. Let me show you how to XYZ [short term win] that will open the doors to XYZ [long term win]

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Download our Free Guide:

5 Ways to Organize Your Business
and get the results you've always wanted!

 

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Fun facts about me

 

01.

It's my 3nd year teaching this course.

02.

I have travelled to 12 countries.

03.

I can do a handstand!

04.

I have 2 dogs and a cat.

05.

Popcorn is my favorite food.

I'd love to learn more about you, so let's get social!
Follow me on Instragram

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